Since the beginning of this year, we have been hearing rumors of a new search engine by Apple. As we are heading to the end of the 2nd quarter of this year, the rumor is finding some base. The new search feature is said to be exclusively found in the upcoming iOS 9.
The upcoming feature is currently being tested. It is code-named “Proactive.” It’s not a search engine in the conventional sense per se. It will have functionality similar to Google Now. With the new search feature, Apple will kickstart the process of providing users with handy information.
If unconfirmed reports are to believe, then “Proactive” will be released by Apple at the company’s Worldwide Developer’s Conference (WWDC), which is all set to take place on June 8. Proactive will reportedly be a hub of information, collected from various sources such as Calendar, Passbook, Siri, Contacts and from third-party apps.
Currently, the iOS ecosystem has the Spotlight search feature. The new feature will be upgraded and better equipped as it will provide users with information whenever they need it. Google Now operates in the same way. “Proactive” will reportedly bode well with Apple Maps and display only those points of interest that are relevant to the searcher. The display won’t be ordinary but a product of augmented reality. And that’s not all! “Proactive” will reportedly integrate smoothly with a third party app, designed following the Siri API. The code name of the app is “Breadcrumbs.”
Reports indicate Apple has been working on this tool for quite a long time. In 2013, Apple acquired a digital assistant app called Cue and with that, inaugurated working on this segment. When iOS 7 was released, Spotlight was located to the left of its home screen, it’s the same place where Proactive will reportedly show up.
You can find a search bar at the top of the screen. Underneath the bar, you could find content generated on the basis of Maps, Contacts and various apps that the user has previously used. Proactive will take clues from your activities, send notification and suggest them apps based on their routines. For example, if you have the habit of signing in on Facebook everyday after waking up, the app will send a notification right in the morning so you could seamlessly log in to Facebook.
The developments in the augmented reality map segment has gotten a boost after Apple acquired Spotsetter, which was originally a social search engine. The feature allows anyone with an iPhone to use it on a street and get virtual view of businesses that are located on it. Restaurants, cafes and shopping directories all qualify as business here.
To me the best part of the story is using Breadcrumbs. It brings enables both Siri and Proactive to do indexing on the basis of the apps that users have recently accessed. This feature is almost similar to Google’s indexing mechanism for Android. This could be labelled as micro-experience of apps. If a user accesses a tiny section of an application, then Breadcrumbs will allow Proactive to open that particular section, which means users don’t even have to open the app. You might wonder whether Apple will release a more comprehensive version of the API for the developers. May be yes, but not till the vexing privacy issues are fixed.
Check Also : Best car wax
Even though interesting, the news is still a rumor and we have reasons to take this with a pinch of salt at this moment. 9to5mac earlier reported stability and maintenance issues will be Apple’s main focus on iOS 9. The management team, which is handling the responsibility of iOS and OS X have not yet decided whether iOS 9 will get such high-pitched features. May be they’ll set the tone for the marketing, but maintaining them could be an issue.